Rolex Daytona 16528

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While everyone is on the hunt for a steel Daytona, gold Daytonas are the true sleeper hits.

Rolex finally retired the vintage 62xx series Daytonas with hand wound Valjoux movement and plexi crystals in 1988 and replaced them with the new and completely updated 165xx series Daytonas. Up until the introduction of these new models, Daytonas weren’t very commercially viable. The 16xxx Daytonas were Rolex’ very first automatic chronographs. The watches also looked decidedly modern, with a larger 40mm steel case, crown guards, and a sapphire crystal. It was all it took for the Daytona craze to begin.

This 16528 presents that classic Daytona look cased in solid 18k yellow gold with a matching 18k yellow gold engraved bezel and 18k yellow gold Oyster bracelet. The use of gold infuses the classic sporty chronograph with a luxurious look, which is further enhanced by the polished lugs on the 40 mm case and the polished center links on the bracelet. The watch features a white dial with applied 18k yellow gold indices and playful red printed ‘Daytona’ text right above the lower sub-register.

This reference 16528 dates back to 1999 and is in excellent condition with a sharp case and tight bracelet. The watch has just returned from a full service at Rolex (it even still is in the red Rolex service stickers) and is accompanied by the corresponding service papers and a Rolex pouch.


Rolex Cosmograph DaytonaRolex started making chronographs in the 1930s, but it was only in 1963 that a named product line was introduced: the Cosmograph. In some early advertisements, Rolex referred to the watch as the ‘Le Mans’ after the famous race track in France, although the name never appeared on the dial. After a few years, the line was officially renamed Cosmograph Daytona, after the racetrack in Florida.The most noticeable difference between these Cosmograph (Daytona) models and earlier Rolex chronographs was the tachymeter scale (used for measuring distance and speed) that was moved from its traditional placement on the dial to the bezel. Furthermore, the dial was updated with the introduction of contrasting sub-dials.It's hard to imagine now, but Daytonas received little love after their release. Most Daytonas languished in dealer displays for years and only started to get noticed by Italian collectors and dealers in the late 1980s. Nowadays, Daytonas are among the most sought after Rolex models, fetching prices from $20,000 for modern ones to many millions for rare vintage references. A big contrast with the $210 list price when it was first released!



Packages are generally dispatched within 2 days after receipt of payment and are shipped within the Netherlands by Registered Mail through the Dutch carrier PostNL and for other countries by Fedex. Consult us if you prefer another method of shipping. For most destinations tracking is available.