Rolex Air-King 14000 ‘Domino’s Pizza’


Haters will say it’s fake but it isn’t. This Domino’s Pizza dial was really made by Rolex.

It all started in ’77 when Domino’s founder Tom Monaghan spoke to one of his franchisees while he was wearing a Bulova watch with a Domino’s Pizza dial. The franchisee asked Monaghan what he had to do to get the Domino’s Bulova. Monaghan told him: “Turn in a twenty-thousand-dollar sales week” and so, he did and got the watch. After that, Monaghan found the way to motivate his franchisees and started the Rolex challenge. Franchisees could get a Domino’s Rolex by achieving a sales target within 4 weeks.

This piece dates back to the year 1996 and carries reference 14000. It is made from stainless steel, has a case size of 34 mm. and runs on caliber 3135. Underneath, the sapphire crystal we’ll find the silvered Domino’s dial with tritium plots and tritium handset.

So, are you a Domino’s franchisee and are you struggling with your sales targets? Then, don’t try harder and just pick up this Domino’s Air-King at Amsterdam Vintage Watches. Everything is for sale!

In stock

SKU: 4959 Category: Brand: