Rolex Submariner 1680 'Tiffany & Co.'

Co-branded Rolexes are favored by collectors and none are more beloved than those with the Tiffany & Co.

Museum Piece
Rolex SubmarinerIn 1953, Rolex introduced one of the world’s first wrist watches geared specifically towards divers: the Submariner.

Introduction

Co-branded Rolexes are favored by collectors and none are more beloved than those with the Tiffany & Co. stamp.Rolex partnered with the legendary New York City-based jewelry store Tiffany & Co. in the 1950s, which allowed the latter to sell Rolex watches that co-branded with a “Tiffany & Co.” stamp on the dial. The co-branding agreement was a privilege reserved for only a few prestigious Rolex dealers around the world. Around the early 1990s, Rolex terminated the production of such co-branding agreements. Due to their limited supply and the connection between the Genevan giant and some of the world’s most prestigious jewelers, these retailer-signed Rolex's are among the most beloved watches among collectors.This reference 1680 was produced in 1978, making it one of the last ever made. The watch has everything we love about a vintage Rolex Submariner. The matte black dial is in perfect condition and features the rare “Tiffany & Co.” stamp right above the traditional four lines of text found on ref. 1680 Submariners. The painted tritium hour markers have turned to a warm custardy colour that matches perfectly with the tritium-filled hands. Moreover, the 40 mm stainless steel case is in great condition with thick lugs, sharp edges, and a solid-link stainless steel Oyster bracelet with flip lock clasp.

Description

Rolex SubmarinerIn 1953, Rolex introduced one of the world’s first wrist watches geared specifically towards divers: the Submariner. Rolex had to confront a number of challenges when designing its first dive watch. The watch obviously had to withstand significant amounts of pressure and had to accurately measure time spent underwater, which the first Submariner achieved by featuring a 330ft/100m depth rating and a rotating diving bezel. It also had to be easily legible in conditions of reduced visibility yet aesthetically pleasing. Hence, the Sub’s iconic large luminous hour markers and Mercedes hands set against a contrasting black dial.The Submariner is the most iconic and desirable luxury watch of all time and has been adopted by luminaries such as Jacques Cousteau, Che Guevara, and none other than James Bond. Our favorite Bond, Sean Connery, wore a big crown Sub in the 1962 classic ‘Dr. No’. The watch was also featured in ‘Goldfinger’ and ‘Thunderball’.Ref. 1680The Submariner ref. 1680 was produced from 1967-1979 and was the first execution to feature a date function. During its first 7 years of production, the “Submariner” text on the dial of the 1680 was printed with red instead of white ink, earning these executions the moniker ‘red Submariner.’ Early executions of the 1680 featured the rare ‘meters first dial,’ because the depth rating in meters was printed before the rating in feet (“200m = 660ft”). Around 1969, Rolex switched to printing the feet before the meters to satisfy the growing American customer base.