Rolex Submariner In 1953, Rolex introduced one of the world’s first wrist watches geared specifically towards divers: the Submariner. Rolex had to confront a number of challenges when designing its first dive watch. The watch obviously had to withstand significant amounts of pressure and had to accurately measure time spent underwater, which the first Submariner achieved by featuring a 330ft/100m depth rating and a rotating diving bezel. It also had to be easily legible in conditions of reduced visibility yet aesthetically pleasing. Hence, the Sub’s iconic large white tritium hour markers and Mercedes hands set against a contrasting black dial.The Submariner is the most iconic and desirable luxury watch of all time and has been adopted by luminaries such as Jacques Cousteau, Che Guevara, and none other than James Bond. Our favorite Bond, Sean Connery, wore a big crown Sub in the 1962 classic ‘Dr. No’. The watch was also featured in ‘Goldfinger’ and ‘Thunderball’.